GANT Rugger Holiday 2012

GANT Rugger semi-recently celebrated it’s latest 2012 Holiday collection by putting together a promotional video to show customers how to look bloody damn chic come New Years Eve! If you’re already stressing about looking your best for when the ball drops, perhaps this is your quick fix.

Sticking with the GANT Rugger preppy New Englander feel, this holiday collection is about high-end pieces for the dinner table. It’s Christopher Bastin’s love of cooking that helped inspire this season’s pieces, which were first showcased back at New York Fashion Week with an appropriately themed dinner party.

“This season revolves around two characters, the Chef and the Owner, and, of course, their friends hanging out at the best joint in NYC,” which is illustrated perfect in this new video — friends come together during for the holidays to celebrate the new year. Check out the full video below and let us know what you think of the collection in the comments.


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